"I only want to sleep in these sheets! They are just so perfect. I want to wake up in ultimate luxury and happiness"
Sarah B - London
Tried & Trusted
A warm welcome to London & Avalon, whose name was rebranded from Josephine Home.
Since 2003 our Bed and Bath Linen has been the preferred choice for the most discerning of clients, from Interior Designers and luxury Hoteliers to well known A-listers. Proud partner to The Mandarin Oriental Hotel Group.
All our Bed Linen & Bath Linen is made from OEKO-TEX® certified 100% Egyptian Cotton at our European Portuguese mill.
Our Bedding (certified STANDARD 100 by OEKO-TEX®) and Home Accessories are all designed and made in the UK.
Sustainably certified by Positive Luxury
What sets us apart?
Experience the “Chanel No.5 of bed linen”
(as published in the Financial Times - How To Spend It).
We keep it simple. Choose between two incredible fabrics, refined over two decades.
Cool & Crisp 300 thread-count percale or Soft & Silky 500 thread-count sateen cotton.
You need only choose your size & colour!
The Original Ribbon Trim
Our signature grosgrain ribbon trim is classic, yet functional.
Adorned on both our pillowcases and duvet covers. Choose from our core colours, or opt for a bespoke colour of your choice.
Shop Bed Linen
-
Shop Cool & Crisp Percale Cotton
SHOP Island Collection -
Shop Soft & Silky Sateen Cotton
SHOP Heritage Collection
Positive Luxury accredited.
Proudly accredited by Positive Luxury's prestigious Butterfly Mark in 2023 for certified sustainability. Find out more at www.positiveluxury.com
Featured collection - Boston Blue
-
Island TC300 Pillowcase- White With Boston Blue Trim
Regular price From £25.00 GBPRegular priceUnit price per£29.50 GBPSale price From £25.00 GBPSale -
Island TC300 Duvet Cover - White With Boston Blue Trim
Regular price From £123.00 GBPRegular priceUnit price per£145.00 GBPSale price From £123.00 GBPSale -
Island TC300 Fitted Sheet - White
Regular price From £75.00 GBPRegular priceUnit price per -
Island TC300 Flat Sheet - White
Regular price From £85.00 GBPRegular priceUnit price per
Treat yourself to a spa experience at home...
Take a breather and relax... with your ultra white, extra thick and super soft fluffy Bath Linen.
Elevate your bath time and bookend your day with a spa experience everyday.
Monogramming available - for a luxurious and thoughtful gift.
-
Soho House
-
Mandarin Oriental
-
The Ritz-Carlton
-
The Wellesley
-
Charles & Co
-
Bryan O'Sullivan
-
Louise Holt
-
Takelam